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Luding Group: Vodka Tchaikovsky as a high-spirited homage to the famous composer

At the beginning of the 1990s, the modern distillery ‘Fortuna’ was launched in a green field in the south of Russia – in the Krasnodar region, a strip of land with spa resorts and health centres. The distillery has specialised in unusual products, in a region with a particularly green fingerprint. The vodka created in honour of the great Russian composer Tchaikovsky is special. The concept for this exceptional product is comparable with one of his musical scores: the work ‘Swan Lake’ served as an inspiration. Art enthusiasts can thus immerse themselves in the history of Russian estate life in the 19th century. The traditional white and blue colours underline the purity of this vodka.

The technical particularities span a wide quality-orientated spectrum: from the selected wheat, their own well water and the special treatment of the distillate with skimmed milk powder to the crystal-clear filtration with active birch coal. With so much perfectionism and monitoring of the individual production steps, the result is an especially gentle, animating and very typical vodka based on wheat. After the diluting of alcohol and pure distillate, the production process is continued with maturation in steel tanks. The aim is to ‘wed’ both ‘waters’, resulting in an especially harmonious vodka.

At the World Spirits Award 2022, Vodka Tchaikovsky was awarded double gold and honoured as the best vodka with the title ‘Spirit of the Year’.

Roust Hungary: Affordable luxury on the spirits market

Roust was founded in 1992 by the Russian businessman Roustam Tariko and quickly developed into a leading business group in the sale of premium spirits brands. One of the world’s leading vodka producers, the company is present in more than 80 countries. Roust owns production plants and distribution centres in Hungary, Russia and Italy. The comprehensive portfolio includes the flagship vodka brands of Russian Standard, Green Mark, Parliament and Zhuravli.

Thanks to its extensive knowledge in sales and marketing and its commitment to responsible alcohol consumption, Roust Hungary has become the leading supplier on the domestic spirits market. The largest premium spirits company in Hungary also sells the Royal, Zubrówka, Russian Standard, Gancia, Grants, Jägermeister and Metaxa brands.

For years, Royal Vodka has maintained its position as the most popular and well-known vodka brand in Hungary, and also remains market leader in terms of volume and turnover. Royal Vodka is produced using natural ingredients, from the grain to the well water, which contributes to its mild taste.

At the World Spirits Award, there was gold for Royal Original Vodka, and bronze for Royal Raspberry Liqueur.

HeHo Distilling: The spirit of excellence

Born out of a moment of inspiration and with the idea of developing a modern aperitif, TIRÉH was created; a ‘handmade symphony of first-class vermouth and fine fruit brandies’. The golden colour and harmonious texture based on thirteen specially selected botanicals are the result of purely natural ingredients, without additives or colourants. The spirit originates in the southern part of the German Wine Route, where great importance is attached to the use of regional raw materials during production. The cuvée for the vermouth comes from vineyards in the Palatinate, a blend of Müller-Thurgau, Kerner and Scheurebe, matured in neutral wooden barrels. The botanicals include wormwood, hibiscus, lemongrass, chicory roots, rose petals and blackberry leaves. Having finalised the recipe, the first bottling in high-quality bottles followed in 2022. TIRÉH is best enjoyed neat on ice, as a spritz or with tonic water.

As part of the collaborative RETHINK MARKET ENTRY! project, TIRÉH Premium Aperitif emerged under the direction of Timo Holtappels, co-founder of the company, and René Heß, co-founder and lecturer at the Brand University of Applied Sciences in Hamburg. Strategies were developed for the market launch in Germany, from which they derived recommendations and concrete steps for further marketing activity. In other words, the modern approach matches the modern product. More on the various ideas and recipes can be found at https://tireh-aperitif.com.

TIRÉH Premium Aperitif won silver at the World Spirits Award.

Der Zweiger: Synergy of a strong family

The Zweigers run an honest, artisanal business whose top priority is the high quality of their products: “Quality is our philosophy, and we feel committed to it. Innovation and constant quality controls ensure exclusive products of the highest quality.” This ambitious motto has followed the dynamic company into its current third generation. “More than 90 percent of a distillate’s quality is determined by the quality of the fruits. Even brilliant distillers won’t succeed with mediocre fruits. Good distilling is a craft, and a great deal of experience and feeling is required.”

The product range includes the finest brandies, harmonious cream liqueurs, gin, full-bodied whiskies, as well as frizzante sparkling wines and craft beers. In addition, there is a vineyard area covering 15 hectares where Pinot Blanc, Schilcher and Sauvignon Blanc are cultivated. The highly aromatic brandies are created by means of an elaborate distillation method. The most important aspect is the quality of the raw materials, which are carefully selected and processed. The products can be sampled in Gießenberg near Mooskirchen or at special events (www.zweiger.at), and tours of the company which include regional delicacies can be organised upon advance reservation. The Schnapsothek with its wood and glass interior invites guests to taste the products in a welcoming atmosphere.

The World Class Distillery 2023 (Distillery of the Year 2023 – Silver, Bitters & Liqueurs) received double gold for Steirischer Eierlikör aus Bio-Eiern (egg liqueur) and Schoko-Kokos Cremelikör (chocolate-coconut cream liqueur) (World Spirits Award 2023 & Spirit of the Year 2023), gold for Steirischer Single Malt Whiskey, DER Almkräuter (herbs), Kürbiskern Cremelikör (pumpkin seed cream liqueur), Smoked OAK Single Malt Whiskey and Steirischer Marillen Cremelikör (apricot cream liqueur), and silver for Tonkabohne Cremelikör (tonka bean cream liqueur) and Bitter.