World-Spirits Online Guide Abo – order now

Rossbacher: The herb liqueur from Vienna

A. Wunderlich founded a liqueur factory in Vienna in 1897 at just 19 years of age, and composed the herb speciality, Rossbacher, which went on to have an unrivalled success story. Specially selected herbs, roots and berries are carefully processed using the handed-down recipe – the exact composition is a well-guarded secret.

A long process involving three separate procedures is employed to extract the precious content from the raw materials: essences and flavours are extracted through maceration while the herbs, roots and berries are soaked in an alcohol and water mixture. During the percolation process, this mixture is dripped through the herbs. Copper vats are then heated using steam during the distillation process so that the alcohol and herb flavours evaporate and then become fluid again during the cooling process.

The unique taste of Rossbacher reflects a traditional Austrian product which meets the latest trends in drinks: with its intense herb flavours and subtle sweetness, Rossbacher can either be served neat or with ice, lemon, tonic or soda water.

At the World Spirits Award, there was gold for Rossbacher.

Obstbrennerei Hügel: The secret behind the Hügel 22 brand

The family-run private distillery with owner Karlheinz Hügel and his son Christian produces fruit brandies, liqueurs, gin and whisky. This is one of the strengths of the Hügel family: “80 percent of the fruit is hand-picked from our natural orchards in the surrounding area.” The classic range is complemented by the modern Hügel 22 line – from gin to fine brandies.

The company was founded in 2013 as a hobby for the owners of the raw materials. The launch programme included 28 fruit brandies and liqueurs. From 2018 to 2020, Christian completed his training as a distiller and distillery specialist at the technical college for agriculture in Offenburg. This was followed in 2022 by the creation of the premium brand range Hügel 22, with eight exclusively filtered fruit brandies and a gin. The premiere was the presentation of Hügel 22 Whisky Exklusiv, limited to 380 bottles of 0.5 litres each. In 2023, the Hügel 22 range was expanded by ten liqueurs, and in 2025 by three single cask bottlings of whisky.

And what is behind the number 22? Christian Hügel solves the mystery for us: “That’s my lucky number. I was born on the 22nd and grew up at the address Im Dellbrunnen 22 in Hengsberg. I like to drink Scottish and Irish whisky and have also learned to appreciate German whisky. And that’s how the Pirmasens whisky creation came about, the first commercial whisky in the Southwest Palatinate. The base is barley from a wholesaler who tailors it to our own requirements. After three years, the whisky is fine-tuned when it is reduced to drinking strength with water from Pirmasens with a very low degree of hardness.”

At the World Spirits Award, there was Silver for Hügel 22 Whisky Edition 2, Hügel 22 Whisky Edition 3 and Hügel 22 Pflaume (plum in a port cask).

Aldi Ireland: Gin and whiskey in retail

Aldi Ireland has several top products in its spirit range: Boyle’s Gin from the Blackwater Distillery and Ardfallen Whiskey from the West Cork Distillery, in addition, Mo Chara Passionfruit & Mango Gin from the Old Carrick Mill.

The Blackwater Distillery has been an Aldi partner since 2016 and developed the private label Boyle’s Gin exclusively for the Irish and British retail market. The product volume of the Blackwater Distillery for Aldi has risen strongly in recent years, whereby 140,800 bottles of the gin series were sold in 2018. The successful gin brand is manufactured in Blackwater Valley, West Waterford, with selected imported ingredients as well as regional apples, blackcurrants and elderflower. CEO Peter Mulryan – former TV producer and author of the book ‘The Whiskeys of Ireland’ – explains, “The partnership with Aldi has helped us to increase turnover enormously, and also to have the security to invest and expand. This includes on-site bottling facilities and a visitor centre.” Ardfallen Whiskey from the West Cork Distillery got its name from the region in County Cork where the malted barley comes from, and is only manufactured in small batches. The business was founded in 2003 by childhood friends who started out with only two small stills they had bought in Switzerland. Now the largest distillery in the country, it currently employs over 80 staff and exports to around 70 countries.

At the World Spirits Award, there was Gold for Ardfallen 10 Year Old Whiskey and Boyle’s Gin, and Silver for Boyle’s Sloe & Damson Gin and Ardfallen Whiskey.

Roust Hungary: Affordable luxury on the spirits market

Roust was founded in 1992 by the Russian businessman Roustam Tariko and quickly developed into a leading business group in the sale of premium spirits brands. One of the world’s leading vodka producers, the company is present in more than 80 countries. Roust owns production plants and distribution centres in Hungary, Russia and Italy. The comprehensive portfolio includes the flagship vodka brands of Russian Standard, Green Mark, Parliament and Zhuravli.

Thanks to its extensive knowledge in sales and marketing and its commitment to responsible alcohol consumption, Roust Hungary has become the leading supplier on the domestic spirits market. The largest premium spirits company in Hungary also sells the Royal, Zubrówka, Russian Standard, Gancia, Grants, Jägermeister and Metaxa brands.

For years, Royal Vodka has maintained its position as the most popular and well-known vodka brand in Hungary, and also remains market leader in terms of volume and turnover. Royal Vodka is produced using natural ingredients, from the grain to the well water, which contributes to its mild taste.

At the World Spirits Award, there was gold for Royal Original Vodka, and bronze for Royal Raspberry Liqueur.