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Prevelon: Premium vodka by order of the Kremlin

Kremlin Premium Vodka was created as the official drink for all diplomatic receptions and banquets at the Kremlin and was intended as the hallmark of high-ranking events. The decision in favour of the most traditional Russian drink was unanimous. It was only produced on special order and in limited amounts. The first large batch of this ‘protocol’ vodka was ordered in February 1945 for the Yalta Conference. Kremlin Award Grand Premium came on the market in 2011 and is exported to 38 countries, and in many of them it holds the top position in the ultra-premium vodka category. Since 2016, the product range has included Kremlin Award Classic, which enjoys great popularity amongst all partners.

Two products have been added to the product range. Kremlin Award Organic is based on alcohol that is produced from the highest quality organic wheat, and on natural drinking water. The vodka passes through a multi-stage purification through pure birchwood charcoal. The alcohol for Kremlin Award Vintage is made from organic grains from the same harvest. The wheat grains are stored in a grain silo until they reach their physiological maturity in order to get a high-quality base product. The ‘luxury alcohol’ is then mixed with natural drinking water and, after purification, is granted a resting period. Production is limited to the year stated on the label.

At the World Spirits Award, there was gold for Kremlin Award Organic and Kremlin Award Vintage.

Georg Hemmeter – XUXU, Escorial, SILLA EL FUERTE

Georg Hemmeter – strawberry drinks with exceptional flavour guaranteed

The name Georg Hemmeter – a company of the Underberg Group – stands for innovative spirits, in particular the XUXU range. The fresh and fruity strawberry drink contains 66 percent fruit plus crystal-clear vodka, rounded off with a dash of lime. The harmony between the sweetness of the fruit and just 15% alcohol by volume is created using a special production method. XUXU Ten, the little luxury in a 250 ml aluminium bottle with only 10% alcohol by volume, is dressed to party – it is still relatively new to the market, yet is already at home in all the world’s top party venues.
XUXU can be served in so many different ways: chilled, neat, on crushed ice, as a dessert topping, with sparkling wine or with other mixers – XUXU tastes heavenly and offers fresh and fruity pleasure. Welcome to Berrydise!

Initially the absolute top star in Greece, XUXU is now also number 1 in Russia, and extremely popular in Turkey and Italy too.


XUXU Strawberry & Vodka Drink and XUXU Ten won Gold at the World Spirits Award 2014.

Casamigos Tequila – Perfect planning and implementation

Casamigos Tequila is a small range of premium tequila, produced 100% from agaves, which grow in the red clay soil in the cool climate of the highlands of Jalisco in Mexico. This ‘Blue Agave’ – botanical name ‘Agave tequilana F.A.C. Weber’ – belongs to the asparagus family or subfamily of the agave plants. After a maturation period of around eight to ten years, the ‘heart’ of the plant weighs between 50 and 70 kilograms and is known as ‘piña’. Once the roots and leaves have been removed it looks like a huge pineapple.

These raw materials are cooked for 72 hours in the traditional stone ovens, which is much longer than with conventional tequila. The juice that is won during saccharification is very slowly fermented with its own yeasts for about 80 hours, which is twice as long as the industrial standard. It is distilled in traditional copper pot stills, then the Blanco is stored for two months, the Reposado for seven months and the Añejo for 14 months in the best American oak barrels.

The exceptional product was first presented to the public in Miami Beach, Florida, in January 2013 by its ‘discoverers’, George Clooney and Rande Gerber, whose signatures are on the label. Their statement: “Our idea was to make the best-tasting, smoothest tequila around. So we did.”

The jury at the World Spirits Award agreed with this statement and presented double gold three times: for Casamigos Blanco Tequila, Casamigos Reposado Tequila and Casamigos Añejo Tequila.

Edgar Wernbacher – Authenticity from Hochsteiermark

For over 65 years, the Wernbacher family business has been known for stylish, traditional costume fashion. This means the best quality of materials and high-quality workmanship just as much as the love of tradition and its modern interpretation. This philosophy also applies to the distillery. “My grandfather was a connoisseur, and I also became a gourmet. A few years ago, my dreams came true with the opening of the new traditional costume shop and distillery. With the traditional costumes, our company is based on tradition, honesty, consistency and living handicrafts, and that is also reflected in our fine brandies. The time is right for honest and authentic concepts and products.”

The raw materials largely originate from the region: “Waldheimat – Semmering – Veitsch” which is how the easternmost area of Hochsteiermark is known. Fresh fruit is sorted by hand, cooled and prepared for the mash. Free from additives or sugar, distillation is carried out according to traditional double distilling methods in copper boilers. The resulting products have an unmistakable, genuine fruity character. The new product is Gin Bumm, which carries the ‘emblem’ of the company on its label – the stone sheep ram Ötzi. The idea arose during a gin tasting in London, and the final result is a very clear, high-quality London Dry Gin. Among the 13 botanicals, lavender, citrus and wild fennel determine the taste as well as juniper berries.

At the World Spirits Award, there was gold for Rosenapfel (apple), Der Nimbus Apfel Cuvée (apple), Der Mythos Obst Cuvée (fruits), Schafnase Apfel (apple), and silver for Edgar’s Gin Bumm and red Williams pear.