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Clint Wilfred & Sons – Good taste for rapidly expanding markets

Clint Wilfred & Sons Ltd brings a carefully selected portfolio of drinks to the Gulf region and Southeast Asia. The young company targets fast-moving products in the HORECA – Hotel/Restaurant/Café and Hotel/Restaurant/Catering market segment. It is run by Clint Wilfred, whose family has been in the spirit production and distribution business for over four decades.

One main focus of business activities lies in the United Arab Emirates. To offer new products on this rapidly growing market is a great challenge, as the demand for premium and niche products is constantly increasing and customers’ wishes are very diverse. The range, therefore, also includes non-alcoholic and carbonated soft drinks, still and sparkling water, ready-to-drink teas, energy sport drinks and other New Age drinks. There is also a strong focus on a wide selection of packaging sizes and formats.

One special product in the spirits product category is Count Cristo Blended Scotch Whisky, a premium blend with a high malt content from the Scottish Speyside region and with some lowland malt for added depth and character.

At the World Spirits Award, there was gold for Count Cristo Blended Scotch Whisky.

Senor Ron: A feast for the senses

In COVID-19 times, the yearning for lightheartedness and sociable togetherness has increased greatly among many people. This drove a few ‘crazy Berlin guys’, Steven-Peer Gattermann, Maik Thiele and Patrick Wiese, to launch a crazy project: offering the experience of the Caribbean ‘way of life’. Inspired by unforgettable sociable moments in the Caribbean, they wanted to redefine rum. They chose to move away from the ‘rather dusty image of old pirate stories’ towards a pure zest for life and an exotic and fruity taste experience. The USP of the product is its taste. It is not a classic rum or simple blend but an exclusive composition of select rums from the Caribbean with the natural aromas of fresh fruits.

Various rum blends, which are the raw ingredients, come from the Dominican Republic, and are then brought to Spain and stored in sherry barrels. Then they travel to the far north of Germany, for further processing near Flensburg, where they add the trademarked essence, developed over many years of work. It contains hints of mango, banana, pineapple and other fruits and is soaked in rum again. The process is finalised by filling into manually designed, white bottles with labels artistically created by hand.

At the World Spirits Award, Ron received silver.

Salm Bräu: Brewing and distilling in Vienna

One of the most beautiful brewery inns in the country can be found in a tract in the over 450-year-old baroque Salesian monastery next to the Lower Belvedere Palace. The company also has its own distillery and an inn that serves traditional dishes.

Company founder Walter Welledits discovered the property in 1993, revitalised the historical building, had a brewery built and matched the furnishings of the restaurant to the style of the building with solid dark wood and copper lamps. Beer of the best quality is brewed following century-old recipes, from bottom-fermented, typical Viennese beers to top-fermented wheat beers – making Salm Bräu the most easterly wheat beer brewery in Europe. Also following old recipes, two to three times a week, specialities are distilled from the best beer in the on-site distillery next to the brewhouse. Anyone who wants to know how beer brandies are made can make an appointment with the master brewer.

The beer is decarbonised and distilled in a two-hour process, whereby about two litres of distillate are obtained from 50 litres of beer. The addition of specially prepared water brings this to a drinking strength of about 40 percent alcohol by volume. During the subsequent long storage period, the spirit loses its edge, and becomes mild and aromatic with a pleasantly rounded finish.

At the World Spirits Award, there was gold for Salm Bräu Bierschnaps and Salm Bräu Whisky.