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Rhumerie de Chamarel - Rhumerie de Chamarel – A newcomer with vision

This high-quality rum from the island of Mauritius is produced in line with ecological guidelines. The products are distributed in Austria by the company Wind GmbH, based in Traiskirchen (www.wind-plast.at).

The road leads through extensive pineapple plantations and fields of sugar cane up to the distillery at an altitude of 300 m in the South-West of the island. Designed by a renowned architect, the building is elegant and authentic and a fine example of modern construction with its natural materials such as wood, stone and water. The comprehensive concept also incorporates the L’Alchimiste restaurant where up to 80 guests can savour the sophisticated regional cuisine. At the “Sugar Cane Spirit” boutique, various types of rum are on offer (White Rum, Le Coeur de Chauffe (fine brandy), Rum Paille (stored in wooden casks), Rum Arrange (flavoured with fruits and spices) as well as an exclusive clothing range, hand-made products and a small jewellery collection.

The location and climate of the fertile valley promote the growth and quality of the sugarcane. The sugarcane is harvested by hand in the early hours of the morning and processed at the mill within four hours. The fields are not normally burnt, as is usually the case, to make harvesting easier. Even when distilling at the highest modern levels of technology, nothing is wasted: the bagasse – the fibrous remnants of the sugar production process – is burnt to obtain energy. The chimney contains the very latest smoke filters and the ash is used to fertilise the fields.

The company yet again impressed at the World-Spirits Award, with one gold and four silvers.

Diageo – From London to the whole world

Approximately 33,000 employees are employed worldwide at Diageo, the market leader in premium spirits, with Smirnoff (vodka), Johnnie Walker (whiskey), J&B (Scotch whiskey), Baileys (liqueur), Captain Morgan (rum), Cuervo (tequila) and Tanqueray (gin), Guinness beer and branded wines. Production takes place all around the world: from Great Britain and Ireland, Italy, Spain and Africa, to the USA, Canada, Latin America, Australia, India and the Caribbean. The global corporation emerged in 1997 from the merger between Guinness and GrandMet. 180 markets around the world are handled from its London headquarters.

A lot of work and lots of attention to detail go into creating the in-depth product descriptions on Diageo’s website. Information and analysis is provided about issues ranging from detailed descriptions of the production down to the most minute ingredients. Finally, they are aware of the size of their company and also of their responsibilities as a supplier of alcoholic products. The name Diageo was also deliberately chosen – it represents their agenda. Put together from ‘dia’ (the Latin word for ‘day’) and ‘geo’ (the Greek word for ‘world’), it means that every day people are celebrating all over the world with products from their company. These products open up possibilities never dreamed of for special days and nights, marking special life events and even making the smaller things in life feel magical.

Participation in the World Spirits Award was magical: there was double gold for Tanqueray No. 10 (Spirit of the Year 2016), gold for Gordon’s London Dry Gin and Tanqueray London Dry Gin, as well as silver for Tanqueray Rangpur.

Edelbrennerei Armin Nachbaur: Experience and enjoy s' Kriasi

Fraxern is a mountain village in Vorarlberg with around 700 inhabitants. It is nestled on a sunny south-facing slope between Feldkirch and Dornbirn at around 900 metres above sea level. There is written evidence of the ‘Krisbeeren’, as cherries were called back then, as long ago as the 16th century. At the turn of the 18th and 19th centuries, there were over 10,000 standard trees here, providing a considerable source of extra income for the farmers, as the fruit was in demand even in neighbouring Switzerland. In the year 2000, only 2,000 trees remained and today, there are maybe only 200 still in full production.

Heidi and Armin Nachbaur cultivate over 50 trees on two steep slopes facing the Rhine Valley as a sideline. Dug up as wildlings in the neighbouring forests, they were grafted with regional varieties of cherries used for distilling kirsch. The cherries are picked without stems using long wooden ladders. This process is called ‘mälka’, because the hand movement resembles that of milking a cow. For around two weeks, work is carried out from six in the morning until eight in the evening, with five to ten helpers from the village and the surrounding area. All of them work for free and have ‘grown up with the standard tree’. Depending on the year and the weather, three to five tons are harvested, which are all refined in the in-house distillery. Customers can learn on site about the cultivation, varieties and care of the trees as well as their harvesting and processing. This means that the consumer can enjoy a regional, high-quality product whose production can be traced sip by sip. The maintenance of the standard trees is intended to keep the tradition alive in the municipality and make a small contribution to the preservation of a unique cultivated landscape.

Hochstamm Kirsche won gold at the World Spirits Award.

Braunstein - Micro Whisky from Denmark

Denmark’s first ‘micro-distillery’ was built in an existing brewery in Køge to the south of Copenhagen. The first whisky barrel was filled in 2007 and since then, some 50,000 litres per year have been produced. The first sales of malt whisky from the new distillery took place on 22nd March 2010 across Denmark, marking the start of a new Danish whisky tradition.
When it comes to getting the right ingredients, facilities and production, the owners are not willing to compromise. However, this is not enough to simply produce exceptional whisky. The key issue for the end product are the oak barrels in which the whisky matures and gets its colour. Being a microdistillery with the necessary resources at its disposal makes it possible to select only the best barrels to mature the ‘fruity new make spirit’.
The limited production also makes it possible to observe the development of each individual cask month by month to ensure that only exclusive whisky series are bottled. These are known as the ‘Library Collection’ and are deliberately unique and only available in limited quantities on the market.

Quality, not quantity – the small range of spirits was honoured at the World Spirits Award for this, and received double gold for Braunstein Edition 7 and Braunstein 15:2 (Spirit of the Year 2016), gold for Danica Gin and Danica Vodka, as well as silver for Braunstein 15:1.