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Jim Beam Distillery – Bourbon straight on

Knob Creek is named after a rivulet in Kentucky, the home of President Abraham Lincoln. His steadfast attitude seems to serve as an example for this straightforward bourbon. The square ‘chemist’s bottle’ suits these traditional values perfectly, as does the striking label which is reminiscent of the old tradition of wrapping bottles in newspaper. To this day, a mixture of experience and craftsmanship is the recipe for success for the bourbon from Knob Creek.

The bourbon was at the peak of its success in 1919, when the nationwide prohibition of the sale, manufacture and transport of alcohol began – lasting until 1933. Following this, a new start was impossible for many distilleries; others couldn’t finance the customary long maturing process of the bourbon. This situation motivated Booker Noe to revive the traditional bourbon style from the time before the prohibition: rich in aroma, with discreet sweetness due to year-long maturation in strongly ‘toasted’ wooden barrels from American white oak. In 1950, he joined the family business – his mother was the daughter of Jim Beam, which meant bourbon was already in his blood – and completed his training as Master Distiller. With the small series of premium bourbon he launched, the term ‘batch’ (small) was established and revolutionised the industry. His son, Fred Noe, continues with this clear strategy: “I learnt the business from scratch, listened to my father and learnt on the job. I know what it means to make perfect bourbon. Each bottle is a reflection of my family.” Since 1992, the Knob Creek brand has represented these values with the perfect combination of tradition and top quality.

A golden trio was successful at the World Spirits Award: Knob Creek Rye Whiskey Small Batch, Knob Creek Single Barrel Reserve Bourbon and Knob Creek Straight Bourbon.

Prevelon: Premium vodka by order of the Kremlin

Kremlin Premium Vodka was created as the official drink for all diplomatic receptions and banquets at the Kremlin and was intended as the hallmark of high-ranking events. The decision in favour of the most traditional Russian drink was unanimous. It was only produced on special order and in limited amounts. The first large batch of this ‘protocol’ vodka was ordered in February 1945 for the Yalta Conference. Kremlin Award Grand Premium came on the market in 2011 and is exported to 38 countries, and in many of them it holds the top position in the ultra-premium vodka category. Since 2016, the product range has included Kremlin Award Classic, which enjoys great popularity amongst all partners.

Two products have been added to the product range. Kremlin Award Organic is based on alcohol that is produced from the highest quality organic wheat, and on natural drinking water. The vodka passes through a multi-stage purification through pure birchwood charcoal. The alcohol for Kremlin Award Vintage is made from organic grains from the same harvest. The wheat grains are stored in a grain silo until they reach their physiological maturity in order to get a high-quality base product. The ‘luxury alcohol’ is then mixed with natural drinking water and, after purification, is granted a resting period. Production is limited to the year stated on the label.

At the World Spirits Award, there was gold for Kremlin Award Organic and Kremlin Award Vintage.

CCU: Pisco from Chile

Compañía Cervecerías Unidas (CCU) is a company with a wide reach, that is primarily active in Chile, Argentina, Uruguay, Paraguay and Colombia. Since its foundation in 1902, CCU has developed into an important player in the drinks world, especially in the categories of soft drinks, beer, wine, cocktails and spirits. The latter are distributed through Compañía Pisquera de Chile (CPCH). CPCH was formed in March 2005 from the merging of CCU and Cooperativa Agricola Control Pisquero Elqui Y Limari (CONTROL). This new company combines the strength and comprehensive knowledge of Pisco Control and is reinforced further by the CCU distribution and brand development capacity. CPCH boasts an impressive portfolio with various brand products, such as Pisco Mistral, Tres Erres, Control C, Campanario, Gin Kantal and others. The company is present in more than 15 countries worldwide, although the focus is on the USA, Chile, Germany and Argentina.

The production of piscos and other distillates is concentrated primarily on five valleys spanning two regions: the Copiapó and Huasco Valleys in the Atacama region, and the Elqui, Limari and Choapa Valleys in the Coquimbo region. These areas are characterised by a semi-arid climate with nine to ten dry months, plenty of sunshine and high summer temperatures. Together with the clear sky and the large temperature difference between day and night, this contributes to grape maturity with a high sugar content.

Gin Kantal won silver at the World Spirits Award.